A guide for talking about gambling harm

Gambling is a hot topic in the media these days. A federal parliamentary inquiry into online gambling, several public inquiries into casino practices, and industry’s skyrocketing advertising spend – more than $309 million in Australia in 2022* – have fuelled media and community interest in the subject.

The stigma associated with gambling harm often discourages people from talking about it and seeking help. In fact, research has found that the shame and embarrassment people feel about their gambling-related issues is exacerbated by insensitive, judgmental and blaming language that suggests they have a defective character.

A new guide has been developed to assist media professionals and others to promote healthy, productive public conversations about gambling harm. It offers a better understanding of the issue and appropriate language for talking about it.

Reducing stigma: A guide for talking about gambling harm aims to:

• explain the difference between problem gambling and gambling harm
• outline the different types of gambling harm
• provide examples of stigmatising terms and suggest alternatives
• offer practical advice on working with people who have lived experience of gambling harm to share their stories.

Download the gambling harm language guide.

The Quick reference guide for talking about gambling harm is also available for media, workplaces and the community.

Download the quick reference guide.

You can also download the quick reference guide in languages other than English.

If you would like support for a gambling-related issue, the Gambler’s Help line can assist on 1800 858 858 or visit our Find Support  page for more options.

_{*Nielsen Ad Intel, estimated ad. spend on monitored media channels and outlets, Jan 1 to Dec 31, 2022 (2022), Jan 3, 2021 to Jan 1, 2022 (2021)}